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1. It's all in the name
Choose your business name and register a
domain name that reflects either the name of your business or
the main concept of your business. You can register your domain
name separately, like at
GoDaddy, or wait and register it with the same company you choose for
This is the
company you will pay to allow your website files to reside on their
servers. Your domain name will point to the files. The amount
you pay for hosting can vary greatly from company to company.
Sometimes you do indeed get what you pay for. Super cheap is not
always your best bet. I did, though, look around and find one
company I happen to think is an excellent choice for the cost.
My favorite thing about HostMoster is the customer service. I have gone to their website and used their live online chat and I have called them on their help line. Each time I called was near midnight and one of those times was actually a Saturday night. These guys have their help desks fully staffed all of the time. And, I could understand them. That goes a long way these days.3. Design your site
If you know how to build a website already, you’re good to go. If not, you can choose one of a few options.
Hire a designer to build your site to specifications. There are literally thousands of folks out there who do this for a living. Do not agree to per hour charges, but rather a package price. One idea would be to find a website you like and ask who designed it for them.
4. Get the Word Out
This might be the biggest challenge. On the internet the phrase “if you build it, they will come” does not always apply. You need to summit your URL to the search engines, use your URL in your signatures when you post online and perhaps even buy some advertising. I know some hosting companies give you a deal where you get some free advertising dollars to place Adsense and Yahoo ads. I know Host Monster does.
Trade links with friends and other online business owners. Have a business card made up and pass them out to everyone you encounter. Place inexpensive ads in your newsletters. Blog, start a Facebook page, host in-home bow parties... Basically, network until you drop!
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